Founded by Robert Murray and Nadav Hezi, Hold Fast Entertainment embodies the resilience and perseverance inherent in its name. With backgrounds that span across talent management, production, and marketing in the music, film, and television realms, Bob and Nadav bring a wealth of experience and a diverse skill set to the industry. Bob, having worked alongside legends and managing global tours and projects, and Nadav, with his rich musical background and expertise in marketing and talent development, together blend tradition with innovation to navigate the complex landscapes that artists and creatives face in today's modern industry.

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The concept of Hold Fast was born in a New York locale that shared its name, where Bob and Nadav's vision for a steadfast presence in the fluctuating entertainment industry crystallized (likely over a black & tan beer). This vision is now realized through their work in developing artists' visions, producing engaging content across multiple platforms, and orchestrating international events and tours.

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Hold Fast Entertainment represents more than a company—it embodies a mindset. It’s about believing in the transformative power of storytelling, committing to excellence, and dedication to realizing the dreams of the artists and creators they partner with. 

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